Your Words Are Your Reputation
It used to be that reputations were ruined by pencil scrawls on public bathroom walls, or derogatory notes passed in class. A single word or phrase could destroy your life – but that is ancient history, right?
Not so.
Every post you make on your websites, blogs, or social networking sites impacts your personal and business reputation.
Now, I am a writer, so maybe I go a bit overboard. But from my perspective, messages containing spelling or uncommon usage errors cause me to question whether that person pays attention to quality in other aspects of their business — particularly when I see similar errors across multiple messages.
Here are three examples I’ve seen in the last week. The improperly used/spelled words are in blue:
More homeowners choose us to market there properties then any other agency.
… those of you that have been apart of the community…
… few our harnessing the true power…
Maybe the people who wrote these posts were in a hurry. Or, maybe they don’t care if their message is misconstrued or they look foolish. But the world is watching, and judging.
Double check your emails – even your Tweets – before you hit “send.” Have someone else proofread your web content and articles before they go live.
Your reputation is at stake.
Tags: business, communication, content, copy writing, Copywriting, Detroit, Detroit copywriting, editing, Linda Anger, marketing, marketing communications, Michigan, Michigan copywriting, The Write Concept, The Write Concept Inc, Writing
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